Born from their love for the ocean, Liz and Luca started designing Balu jewellery so that they could carry the beach vibes with them wherever they went.

To be honest, there’s a little bit of a story to the bones of this business:

Let’s start with Liz; she’s the owner of a kitesurfing school on Vietnam’s windy south-central coastline. Originally from Holland, she’s travelled the world in search of the best wind and waves and has happily nestled down in the vibrant kitesurfing town of Mui Ne.

Then there’s Luca, a surfer hailing from Italy and now based in Vietnam, who has long been making handmade jewellery for friends. He turned his skills to Liz in the early days of their relationship, woo-ing her with gorgeous handmade jewellery (well played, Luca, well played).
The rest, as they say, is history.

When Luca’s knotting and design skills met Liz’s business chops, the birth of Balu was the most natural thing in the world.

Today, Balu offers a range of aesthetic, durable, ocean-inspired jewellery to be worn daily and weathered with the seasons of life–whether your days are spent in saltwater or on city streets.